Guido has been passionate about design and games for decades. In the 2000s, Guido and his twin brother Luigi ran a leading design/dev creative agency in San Francisco (acquired by Intel), which specialized in interactive motion graphics. Their client roster included Netflix, Red Bull, Xbox and Adobe, with whom they developed Adobe Kuler and the Flash UI components that shipped with CS3. In 2016, Luigi and Guido co-founded what would become Rive.
Designers race towards an uncertain future armed with incredible new tools and capabilities. The biggest danger? Underestimating the power we yield. Whether creating advanced digital products, exciting vehicles or some of the biggest films ever made, there are opportunities to design positive futures, and break the cultural addiction to dystopia. Rive CEO Guido Rosso and BlackBox Infinite co-founder John LePore will explore these opportunities and showcase examples of design work that’s helping to make this positive future a reality.
John LePore is a visionary creative helping leading innovators strategize, visualize, and realize the next era of digital. Combining blockbuster film VFX and halo-product design, John founded BlackBox Infinite to solve the new problems and radical new paradigms that have no existing best practices. As the former Principal/Chief Creative at Perception, John spent over a decade crafting iconic designs for 25+ Marvel Cinematic Universe films and pioneering user experiences for industry giants like Google, Ford, and Nike. Recently, John’s Apple Vision Pro F1 Prototype captivated social media, amassing over 60M views and setting a new benchmark for spatial experiences.